Marketers from various app development companies in Winnipeg reveal that content personalization is more than just a keyword today. It is a revered digital phenomenon today where content is the king. Technology here services as the best working tool. All businesses across industries have some form of virtual presence (websites, social media accounts, forums etc.). Content exists almost everywhere and this is what the digital space feeds upon. People, in both subconscious and deliberate ways, are being driven by the immense power of content in daily life.